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From idea to impact - Yuolmae Ang's UIUX case studies

With a diverse range of intersectional UI UX experiences, Yuolmae specializes in product strategy for Behavioral Mechanics, User engagement, Referrals, Conversion and Retention. She has 7 years of working experience and her design strategy has generated over $1M USD in startup ventures.

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Uniting Web2 Gaming with Web3 Innovation

Revolutionizing the gaming landscape, Arcadia is a groundbreaking Web3 gaming platform that seamlessly blends traditional Web2 gaming with cutting-edge technology and trends. 

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  1. Solve fundamental issues of NFT project utility and new user acquisition

  2. Balance Profit and Enjoyment

  3. Formulate strategy for Behavioral Mechanics, Player Engagement, Conversion and Retention

  4. Simplify onboarding process for new users and establish trust and transparency in Web3 products

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Led end-to-end UI/UX design projects, creating intuitive and visually appealing interfaces that resulted in a 20% increase in user engagement and a 15% decrease in user error rates, improving overall user satisfaction.

Revolutionizing User Experience in the Cryptocurrency Industry

Discover how we revolutionized user engagement and trust by implementing groundbreaking design solutions, shaping the future of the cryptocurrency industry. 

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  1. Redesigned onboarding process for the liquid staking protocol

  2. Streamlined navigation structure for enhanced user experience

  3. Implemented design solutions to boost user engagement, trust, and profitability

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Achieved a remarkable 40% decrease in user drop-off rate and a significant 25% increase in user completion rate through a redesigned onboarding process.

Streamlined navigation structure reduced user confusion by 30% and improved task efficiency by 20%.

These efforts resulted in unlocking $1.07 million USD.

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Building Empathy, Igniting Change: Explore the Power of Immersive Learning

Building Empathy, Igniting Change: The Power of Immersive Learning.

Traditional Character Education lessons struggle to engage technologically adept youths. Our platform revolutionizes character education through immersive virtual experiences. We curate virtual journeys that connect students with social causes, fostering empathy and driving positive change.

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  1.  Our platform creates a safe and secured virtual space where students can interact with interconnected social issues through gamification.

  2. Through compelling narratives and interactive gameplay, we immerse students in the journey of marginalized individuals, fostering empathy and understanding.

  3. We integrate decision points throughout the game, challenging students to make choices that shape the storyline and explore the consequences of their actions, promoting critical thinking and social responsibility.

 

Implementing user-centered design principles and conducting usability testing and feedback sessions resulted in a 95% engagement rate among students, surpassing traditional character education methods. Pre- and post-game assessments revealed a 30% increase in empathy and a deeper understanding of social issues among students who participated in Jalan Journey.​

Transforming AI backend solutions into Data Visualizations for International Governments

SkyMap Global, an exceptional Geographic Information System (GIS) software product, emerges from its parent company EoFactory, unveiling a rebranded and transformed backend product into a customizable gem.

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  1. SkyMap Global reimagines its backend product, delivering tailored geospatial solutions to meet unique user needs.

  2. SkyMap Global's customer-centric design ensures a seamless experience, enabling effortless navigation and enhanced productivity.

  3. Automated reporting provides users with Real-Time Insights on cover loss, change statistics, and trends for proactive decision-making.

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Design and implement A/B testing for our SaaS software products to improve the conversion rate by 20% and reduce churn by 36%.

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Revolutionizing the Porsche Experience: AI-Powered Porsche Configurator

Introducing the AI-powered Porsche Configurator, an innovative application that transforms the way users discover and personalize their dream Porsche. This groundbreaking project, designed and implemented by our team, revolutionizes the user purchase journey by offering personalized purchase configurations while adhering to data privacy laws.

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1) Discover customer preference statistics without compromising data privacy. 

2) Improve purchase user experience through AI-powered smart suggestions.

3) identify user-prioritized alternatives and generate actionable strategies to simplify the user's purchase journey, reducing bounce rate.

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57% regional improvements in the locating, customizing and ordering experience for Porsche’s luxury cars. 43% optimized improvement in customer preference predictions

Empowering Better Workforce Decisions: Transforming HR Analytics with Panalyt

Panalyt is a unique workforce analytics tool that revolutionizes people decisions through seamless integration of HR data and analytics. Our transformative project focuses on designing visualization dashboards and information architecture to provide instant, coherent insights into your organization's most valuable asset - your people.
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1) Spearhead visually captivating and user-friendly dashboards that unlock the power of HR analytics. Dive deep into your workforce data and gain actionable insights that drive informed decision-making.

2) Defining the future of HR Decisions alongside Uniqlo with 1 product for 5M people.

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Developed and A/B tested HR employee attrition solutions that resulted in an 50% decrease in Attrition rates.

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Transforming Seniors'
Well-Being with AR Gamification

Experience the power of Ah Boom Goes Digital, where immersive AR technology, psychological exercises, and gamified UX interactions converge to create an impactful user experience. Our project significantly enhances active aging attitudes, mental well-being, and the maintenance of mental resilience among seniors.

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1) Using design to encourage uptake of hobbies to embrace seniors' ideal lifestyle

2) Provide, organize and support healthy communal activities in emotional, mental and physical arenas. 

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63% remarkable improvement towards active ageing attitudes, mental well being and maintaining mental resilience in the C19 pandemic.

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